It is a visual communication tool that serves as a summary of your work and an advertisement of your research area. The main function of it is to capture a moving audience with a message. You will have a short amount of time to attract and hold your readers attention. Standard dimensions are 48 inches by 36 inches, either landscape or portrait layout.
Typically an academic poster making is designed for dimensions of 36” x 48”. A good poster is a well-positioned display of text and images that communicates just the highlights of your program to a mobile audience. The primary goal of a poster designer is to inform, but it can also advertise or stimulate conversation about ideas and concepts. It always markets your image and the image of your colleagues and institution.
Posters making are excellent way to target a large audience and let them know what your business is about.So, Poster Design is important role.
Poster Design Elements are:
- Clear Purpose
- Relevant and Significant
- Clear and Concise
From retail to personal care, from healthcare to education to charity events, posters making are a cost effective way to Communicate a single-minded advertising message,Highlight your strengths,Build your brand image And reach your target market